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f.l.t.r. Mr Loc - Translator / Technical Manager of dealer Minh Tam Corp, Mr Tuan Anh - Sales Manager of MTC, Mark Seah - ION ASEAN Sales Manager, Mr Minh - Director of MTC, Beryn Adams - ION ASEAN Technical Manager, Ms Vy Le - ION Vietnam Marketing Executive


ION seminar at New World Hotel Saigon, HCMC, Vietnam


April 9, 2010

Business Unit Ion Exchange Resins organizes Industrial Water Treatment seminar in Ho Chi Minh City, Vietnam


Business Unit Ion Exchange Resins (BU ION) organized an Industrial Water Treatment workshop for local customers in Ho Chi Minh City, Vietnam on 8 April 2010.

 

Two sessions which were well attended were organized for customers. The morning session saw 60 attendees from food and beverages, pharmaceutical and sugar industries and the afternoon session attracted another 60 customers which came from the power plant, electronics and chemical industries.

 

The objective of the seminar was to raise the LANXESS profile in Vietnam, particularly of BU ION’s Lewatit® products, technology and capabilities. Topics covered include ‘Basic principals of ion exchange resins’, ‘Unique properties of MonoPlus resins’, ‘New generation of cation exchange resin, the MonoPlus S 108’ and ‘Advantage of Lewatit® and features related to operation, systems and experiences’.

 

Many customers feedback that the session while short was very beneficial for their understanding of the ion exchange resins technology and systems and they invited LANXESS representatives to visit their plants to help them optimize their systems with Lewatit®.

 

"The LANXESS video and the water video both made in Vietnam language resonated very well among the participants and have definately raise the LANXESS profile and brand awareness," said Mr Minh, from Minh Tam Corporation, a LANXESS dealer from Vietnam.

 

"Customers already using our Lewatit® products have feedback positively the quality of the product in their years of usage. New customers were equally keen to see Lewatit® being put into their plants. The seminar also presented a very good networking ground for all exchanging experiences,” said Sales Manager for ASEAN*, Mark Seah.

 

Technical Manager Beryn Adams added, "As the Vietnam market becomes more sophisticated there is a greater demand for knowledge on how to optimize their processes, and reduce their operational costs. It is a pleasure to be able to share knowledge with such an eager and enthusiastic group".

 

*: Association of Southeast Asian Nations